Michael Gonsalves
EXPERIENCE
Senior Product Designer
Liquid Force Board Company,
Carlsbad, CA. Apr 2017 - July 2020
Work directly with Creative Director and Product Engineers on the entire Surf and Foil Division of LF. Accountable for designing over 35 wake surfboards, wakeboards, FoilBoards, apparell line, life vests, fins, towels, and the seasonal product catalog with over 300 products.
Art Director
Montana Colors : Sprayplanet.com
Long Beach, CA. 2016 - 2017
Successfully manage and coordinate graphic design projects from concept through completion. Providing the marketing team with all graphic design related needs including: • Website Design (Shopify) • Catalog Design (Montana Colors and Spray Planet) • Marketing Assests • Apparel Design • Social Media Promotions and Designs
Art Director
Surfer Magazine
San Clemente, CA. 2012 - 2015
Participated in team creative art development to establish direction for the magazine’s modules specificallyused in Print, Web and Marketing. Successfully translated subject matter into concrete designs. Daily responsibilities consisted of designing the magazine, working with the editorial staff on building the magazine. Delegated tasks to interns and followed through with review, critique and completion. Worked collaboratively with all departments of the magazine and provided creative art designs to be used specifically in: • Magazine Print • Website Design • Contest Events • Surfer Poll • Social Media
Special Project Director
Snowboarder Magazine
San Clemente, CA. 2010 - 2012
Magazine and product design development collaborating with the editorial team. • Worked In-house for 7-8 months of the year for two years before getting promoted to Assistant Art Director at SURFER Mag. • Provided editorial design through print production, • Helping with Photo Shoots, setting up product shoots for the Buyers Guide. • Worked on art direction for special projects including Reckless Abandon Photo Book, Super Parks.
EDUCATION
Plymouth State University
Bachelors of Fine Arts / Graphic Design
2004-2008
I am a discipline artist specializing in brand design and product design. I have years of experience in art direction, product design, magazine layout, and creative direction across all marketing channels.
Creative with over ten years of experience helping to create brands, grow brands, establish brand identity, design product, connect the dots, and everything in between. You can often find me exploring waves, mountains, skateboarding, snowboarding, rock climbing, van camping, spending time with family, and doing my best at this thing called life.
Fun Facts: New Hampshire native, Portland Oregon resident for 3 years, Salt Lake City resident 2 years, and currently Encinitas, California for 10 years. Came to California to work on a snowboard mag and ended up Art Director at Surfer Mag. snowboarder, photographer, Sprinter driver, Dog Father, outdoor lover, indoor lover, Instagram user, a college graduate with BFA in graphic design.
